Play web3 game and get real discounts for Calvin Klein
Calvin Klein (CK) has launched a web3 game in which the player can get the real discounts.
CK is a brand of PVH Corp and is their second brand in web3 space after Tommy Hilfiger.
The game is a combination of AR and Ready Player Me avatars to capture the moment of the Lunar New Year.
Apparently they have the Asian market in mind, and Hong Kong in particular.