Metaverse
NIkeland metaverse experience in brick-and-mortar store in New York City
I am always very surprised about the creativity of Nike’s marketing. They have a nice surprise for the retail industry and their customers again. Continue Reading
Nike creates Nike Virtual Studios
Company internal email announced the creation of the new department: Continue Reading
Kaufland opened their first store in the Metaverse
The first Metaverse store of this german Supermarket chain is called Kaufisland. It’s open on a new “Island” within the video game called “Animal Crossing”. Continue Reading
Forever 21 is in Metaverse
Many fashion retailers are just publishing thrir own NFT collections. Forever 21 is going in a different, but at the same time very interesting direction. Continue Reading
No, H&M is not opening their first virtual store in the metaverse … not yet :-)
There have been big news that H&M was opening a new store in Ceek Metaverse. There was even a video which showed the designe of the store! Continue Reading
Ralph Lauren is using metaverse to win younger customers
Similar to Nike Ralph Lauren is also active in Roblox. Especially for younger consumers Ralp Lauren is offering exciting games that can be played on Roblox. Continue Reading
Adidas believes the metaverse is the most exciting development
Adidas just entered the digital Metaverse with their big anouncent of their partnership with Bored Ape Yacht Club, and the comic series Punks Comic. Continue Reading
Nikeland is Nike’s new Metaverse
As a result of the interesting partnership with Roblox, Nike is creating their own Metaverse. Continue Reading